BUSINESS OVERVIEW
The Growing Wellness Industry
The health and wellness industry has experienced remarkable growth over the past few years. In 2019, the Global Wellness Economy was valued at an impressive $4.9 trillion. This figure is projected to skyrocket to $7.0 trillion by 2025, driven by a cultural shift towards holistic healing and preventive health measures.
This expected growth in the coming years presents a golden opportunity to enter a thriving market. By focusing on specialized services like sauna therapy and light therapy, you have the opportunity to capitalize on the growing demand for holistic wellness solutions and build a successful,
scalable business.
High Demand
Scalability
Profitability
What is beem®?
Light therapy takes saunas past a simple sweat to a complete cellular revitalization. With the use of cutting-edge technology, beem® provides a full-spectrum light therapy experience to members, while providing viable opportunities to amplify their health and wellness.
beem® Light Sauna is the go-to spot for holistic, science-backed light therapies.
beem®’s innovative light therapy options are the perfect essential-care solution. We provide light therapy wellness solutions in private suites so our members can cleanse, refresh and renew in a refined, spa-like setting.
At beem®, we focus on helping our members improve their mental and
physical well-being by addressing our 6 core benefits.
REMOVE TOXINS | REDUCE STRESS | RENEW SKIN | RELIEVE PAIN | IGNITE METABOLISM | BOOST IMMUNITY
Understanding Light Therapy
Light therapy is a relatively new practice that has boomed in popularity in just the last decade, which has led to a lot of misconceptions and myths surrounding what it is, why it works, and how it can help you.
We’re here to set the record straight. As leaders in the space, we’re uniquely positioned to educate you on the benefits of light therapy and all of the services that beem® offers.
Infrared Sauna Therapy
Infrared sauna therapy harnesses the power of infrared light (near, mid & far) to penetrate the body deeply, offering a multitude of health benefits.
Red Light Therapy
Red light therapy is a scientifically-backed treatment method that leverages low-level LED light to rejuvenate the body at a cellular level.
Chromotherapy
Chromotherapy is a therapeutic technique that employs the spectrum of colors to promote health and harmony in the body and mind.
Our Competitive Advantage
beem® Light Sauna is an innovative health and wellness franchise poised for explosive growth. Light therapy is a relatively new practice that has boomed in popularity in just the last decade and we are at the forefront of it.
If we had to summarize what makes us different, we can narrow it down to 5 primary competitive advantages:
Advanced Technology
Niche Market
The Member Experience
Simple Staffing Model
Industry Leading Support
Advanced Technology
luumi
At the heart of our business is luumi, our proprietary, AI-driven health and wellness assistant that transforms every first time experience into a personalized journey. When you visit beem® for your first session, you will
experience luumi who will ask questions specific questions about you and educate you on all of the benefits you’ll experience from infrared light, red light, and chromotherapy.
In-Sauna Entertainment
Each sauna suite comes with an iPad and built-in bluetooth speakers so you can catch up on your favorite TV show, listen to music, or completely unplug during your session.
Mobile App for Members
View or book your future sessions, purchase additional session credits, update billing information, and more all from your mobile device.
Niche Market
Businesses often face the challenge of standing out amidst a sea of competitors. Conventional wisdom might suggest casting a wide net to attract as many customers as possible. However, recent evidence indicates that focusing on a niche market can actually be a more profitable and scalable strategy.
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Targeted Marketing & Clear Messaging
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Reduced Competition
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Customer Loyalty & Advocacy
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Expertise & Authority
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Scalability Through Specialization
Member Experience
We pride ourselves on creating a unique, enjoyable experience for our members by providing a clean studio, luxury retail products to elevate every session, a variety of streaming services for everyone, and much much more.
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CHECK-IN
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MEET LUUMI
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GO TO PRIVATE SAUNA SUITE
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ENJOY 40 MINUTES OF BLISS
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BOOK YOUR NEXT SESSION
Simple Staffing Model
We understand that one of the biggest concerns for business owners is staffing. It’s crucial for any business that you’re able to find kind,
competent, tenacious staff to create a thriving business. At beem® Light Sauna, we had that in mind while designing our business and created a simple, scalable staffing model that and only contains 3 positions: General Manager, Wellness Sales Associate, & Sauna Attendant
Industry Leading Support
beem® Light Sauna takes a world-class approach that fully prepare our franchise owners for from them moment they express interest in franchise opportunities with beem® all the way throughout the lifetime of their business. Your success is our success so we understand the important of providing exceptional support for our franchise owners to build and maintain a thriving business.
1. Advertising
Internal Ad Agency to run digital advertising & create brand awareness in your market.
Marketing Resources provided for traditional marketing efforts.
Social Media Coaching and templates provided.
2. Site Selection & Builout
Trusted real estate partners to help you find the right site in the right location based on our primary demographic.
Trusted construction management partner, to project manage your studio buildout.
Weekly support calls with our team toprepare you for opening your studio.
3. Operations TrainingÂ
beem® University, our full online LMS platform with virtual trainings for starting and running your business.
We require attendance for pre-launch training camp & opening training camp to provide hands-on training & support in preparation for opening your studio.
In-person support for opening day.
4. Ongoing Support
Bookkeeping services by Home Office.
Monthly franchise-wide calls with the network to stay up-to-date on all things beem®.
Annual Summit Conference of offer continued education & build community.
Direct line of communication with Home Office team for continued support.
Revenue Potential
The beauty of being in business for yourself is the earning potential is completely up to you. Light Therapy Memberships are our core offering,
with supplemental streams of revenue that compliment our light therapy solutions.
This data is from our 2024 Franchise Disclosure Document in Item 19 which presents information about the financial performance of the Affiliate-Owned Studios. This information was reported to us by the Affiliate-Owned Studios. You can view the full breakdown of our Item 19 in our Franchise Disclosure Document.
beem® Brand Values
Our company culture is vital to the growth of the beem® Light Sauna brand and the success of our franchise owners. The beem® core values, L.I.G.H.T, are a part of everything we do and drive our actions and our involvement in the communities we serve.
LOVE
We give generously, embrace joy, offer kindness and live passionately.
INTEGRITY
The foundation of how we interact. Choosing the Light/Right way every time.
GRATITUDE
We choose every day to appreciate and celebrate life.
HEALTH
We continually nourish our mind, body, spirit, relationships, and business.
TENACITY
We do the things most are not willing to do. We have grit.
Estimated Initial Investment
As listed in the Item 7 of the 2024 Franchise Disclosure Document, the below table outlines the estimated initial investment under the Franchise Agreement that a franchise owner with beem® Light Sauna can expect when opening their first studio.
Qualifying For Ownership
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1. Must Meet Our Minimum Financial RequirementsÂ
$150K
Liquid Capital
$700K
Net Worth
680+
Credit Score
2. Must Complete Education Phase of Discovery ProcessÂ
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3. Must Complete All Items On Ownership Approval Checklist
Frequently Asked Questions
Below are the questions we are most commonly asked by prospective beem® franchise owners.
